Branding - Blog

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Juni 2016


Customers Not Numbers

Is the goal of your business to fulfill needs in your customers’ lives or is it merely to “sell more stuff to more people more often for more money more efficiently?”If the latter is your main goal, you should probably stop reading and go share a New Coke with Sergio Zyman.Same As It Ever WasWhen ma...

Tags : customer


Customer Relationships: The Driving Force of Your Business

The single greatest asset your business has is your relationship with your customers. Erode it, and your business will play a Sisyphean game of trying to gain more buyers faster than your customers leave you.The Purpose of BusinessThe relationship you have with your customers is central to the purpo...

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